Dr. Motor announces an offer leap in the new year
Dr. Motor will expand its product range in 2024 by over 1000 new references, indicating the dynamic development of the brand and strengthening its position in European markets, according to representatives of the Poznań-based company.
Although Dr. Motor is a young brand and will only celebrate its 10th anniversary in 2024, it can already boast a stable position in the European aftermarket, achieving an annual sales volume of 1.5 million parts. The ambitious plans of Dr. Motor involve rapid sales growth both in the Polish market and abroad.
Dr. Motor offers a wide range of gaskets, elements of injection systems, timing systems, return pipes, intake manifolds, valve covers, EGR system elements, vacuum pumps, and electrical components, among other things. The Dr. Motor catalog currently includes over 3000 references, and in 2024, this list will be increased with over 1000 new items.
“We can achieve such rapid growth primarily thanks to the high quality of our products, confirmed by the ISO 9001:2015 certificate received by the company, as well as our unique offer. Many items in our assortment have no counterparts in the aftermarket, so the parts we offer often represent the only alternative to OE products,” explains Paweł Oliński, the commercial director of Dr. Motor. “We also build a competitive advantage by offering complete mounting sets, e.g. for injectors. This is an excellent proposition for workshops because they can perform comprehensive, professional repairs without the need to independently assemble all the elements, which saves money and time, especially in a workshop where time can be translated into specific amounts. Our offer has filled a previously untapped market niche.” adds Paweł Oliński.
As representatives of Dr. Motor emphasize, its offer is developed in cooperation with workshops, for which Dr. Motor is not only a supplier of high-quality parts but also provides reliable technical data, as evidenced by the company being awarded the Tec Doc Data Supplier status in 2021 and Premier Data Supplier status just a year later.
“We closely listen to what workshops say and quickly respond to their needs. The Dr. Motor offer is therefore expanded to meet the changes that occur in the automotive market,” assures Paweł Oliński.
Dr. Motor’s exhibition can be seen at the largest world trade fairs. Over half of the products bearing the Dr. Motor brand go to foreign markets, including the most demanding ones. The company is present in almost all European countries, from Portugal in the west to Ukraine in the east and from Norway in the north to Cyprus in the south.
