BRIDGESTONE BLIZZAK LM005 TAKES TEST VICTORY IN AUTO MOTOR UND SPORT’S 2023 WINTER TYRE TEST

The Bridgestone Blizzak LM005 has continued its winning streak into the new testing season, emerging as the test winner in Auto Motor und Sport’s 2023 winter tyre test. This latest win means the Blizzak LM005 has reached the top of the podium in an independent tyre test for the 19th time since its launch in 2019.

The Bridgestone Blizzak LM005 has already proven in the past what is important in winter conditions and is once again at the top at the start of this year’s winter tyre test season. The leading product in Bridgestone’s Blizzak series remained in the memories of the test experts of the renowned trade magazine – in particular as a tyre that “makes no mistakes on dry roads” and can also convince in the wet with top marks.

In Auto Motor und Sport’s winter tyre test, the BlizzaK LM005 – tested in the 255/45 R20 dimension for its dry, wet and snow qualities on both electric vehicles and internal combustion engines – was considered the “best in the test” and achieved top rankings in the wet as well as on dry roads. The tyre was awarded the highest score in the particularly safety-relevant wet braking and convinced testers with “outstanding grip and best aquaplaning protection”. The winter specialist also stood out in the environmental ranking with the best rolling resistance: “First choice for battery-electric vehicles,” summed up the experts at Auto Motor und Sport as they declared the Blizzak LM005 the test winner.

“We are very pleased that our Bridgestone Blizzak LM005 was once again able to convince the test experts at Auto Motor und Sport. It is particularly noteworthy that it proved its outstanding performance characteristics for various drive concepts in the test. Its performance and high safety reserves stand for themselves, while the first-class result in rolling resistance proves our future-oriented development approach,” said Steven De Bock, Vice President Consumer Replacement and OE at Bridgestone EMIA.

Delivering first-class performance characteristics with confidence through the winter

As the leading product in Bridgestone’s winter tyre portfolio, the Blizzak LM005 impresses with precise control, plenty of grip and excellent water dispersion – both on passenger cars and SUVs. The winter tyre owes its excellent performance in cold temperatures and the EU tire label A in wet handling to its pronounced zigzag-shaped tread grooves and its innovative rubber compound. With its advanced performance features, the Blizzak LM005 is also compatible with electric and hybrid vehicles, following the Bridgestone E8 commitment and contributing to more sustainable mobility.

Media information: Liesbeth Denys, Director Public Affairs and Communications EMIA: +32 478 78 26 22 About Bridgestone in Europe, Middle East, India and Africa

Bridgestone in Europe, Middle East, India, and Africa (Bridgestone EMIA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions.

Headquartered in Zaventem (Belgium), Bridgestone EMIA employs more than 20,000 people and conducts business in 40 countries across the region.

Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment is a broad, global corporate commitment that clearly defines the value the company is promising to deliver to society, our customers and future generations in eight focus areas; Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment. These provide a compass to guide strategic priorities, decision making and actions throughout every area of the business.

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